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NuStats specializes in scientific research on social issues and components of quality of life, as well as on consumer market behavior. Projects measure and provide understanding of attitudes and motivations, behavior and propensity to change it, revealed and stated preferences, and underlying drivers of opinion and choice. The firm’s strategic vision is the fusing of rigorous survey science and cutting-edge technology to deliver top quality market research and consulting. A multi-disciplinary team of highly experienced experts employs best-practice analytical methods, customized tools, and technical infrastructure to deliver data, insights for decision making, and best value to public and private sector clients. As of June 2006, NuStats is a wholly-owned subsidiary of PTV AG in Karlsruhe, Germany.

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The Next Big Thing in Origin / Destination Data Capture

NuStats is currently using PTV TripTracer to collect origin / destination information in the New York City metropolitan region. With TripTracer, interviewers are “virtually” local – with knowledge of place names, locations, and street and public transit networks at their fingertips. TripTracer makes travel survey interviewing and location geocoding accurate, precise, and efficient. It brings a capability to trace actual routes in real-time to control for under-reporting of trips. And, it enhances the respondent-interviewer interaction. View the benefits of TripTracer in this 3-minute video of an actual interview in the New York City area

Compilation of Public Opinion Data on Tolls and Road Pricing

There’s a wealth of survey data suggesting that the public would rather pay tolls for new highway capacity than have their gas taxes increased. That’s a principal finding of a new synthesis report by Nustats' researchers Johanna Zmud and Carlos Arce from the National Cooperative Highway Research Program of the Transportation Research Board. Click here to read a preprint version of the Report.

Great Reads

Communicating The Value of Research